City Express offers budget-friendly hotel accommodations with modern amenities, ideal for both business and leisure travelers. The franchise focuses on providing comfort and value in key locations.
Key Insights
- City Express by Marriott grew from a fundamental commitment to solving real problems that affected both customers and service providers, developing systematic approaches that improve efficiency, enhance quality, and create positive outcomes for all stakeholders involved in the business relationship.
- Housekeeping protocols maintain exceptional cleanliness and safety standards that ensure guest comfort and peace of mind, utilizing proven procedures and quality control measures that exceed industry standards while creating welcoming, pristine environments for all visitors.
- Consumer education and awareness drive increasing demand for higher quality and more specialized service options, benefiting businesses that can demonstrate expertise, reliability, and value while building trust through consistent performance and professional service delivery.
Franchise Fee and Costs to Open
Exploring the financial picture of City Express by Marriott gives insight into both the upfront commitment and the potential revenue opportunity. According to FDD Item 7, opening this franchise typically involves an investment in the range of $2,738,400 - $4,867,900, along with a franchise fee of $75,000 - $75,000.
Financial Performance and Revenue
Training and Resources
Postcard Cabins provides new franchisees with comprehensive training designed for success. Initial training is a four-week program, held at Postcard Cabins' corporate headquarters. The franchisor offers ongoing support and resources, including operational manuals and marketing materials. Postcard Cabins recommends leveraging these tools for effective business management.
Legal Considerations
Legal considerations for a City Express by Marriott franchisee are outlined in the Franchise Disclosure Document (FDD) and the Franchise Agreement. Note that this franchise discloses lawsuits and/or bankruptcy information in its FDD, which may impact your evaluation. Subscribe now to access more details and be sure to consult a qualified attorney before proceeding.
Challenges and Risks
A franchisee entering the Postcard Cabins model should consider local market saturation for unique lodging options, as existing niche accommodations may draw a similar clientele. The operational complexity of maintaining distinct cabin aesthetics and ensuring guest comfort across diverse locations presents an ongoing task. Furthermore, reliance on specific suppliers for thematic decor or specialized amenities might impact inventory management and cost control, requiring robust planning.
Franchise Datasheet
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