Great American Cookies is a bakery chain specializing in gourmet cookies and cookie cakes. The franchise offers a variety of baked goods, including brownies and cupcakes, with a focus on high-quality ingredients.
Key Insights
- Great American Cookies began as a single cookie shop with a commitment to fresh ingredients and classic recipes, evolving into a recognized brand known for its signature cookies, brownies, and beverages. The business focuses on creating a welcoming atmosphere and delivering a quality product to its customers.
- The franchise operates through a model of offering a variety of freshly baked cookies, custom cookie cakes, and other sweet treats. Operations are streamlined to ensure consistent product quality and efficient customer service across all locations, contributing to its established presence.
- The business exists within the broader bakery and dessert industry, a sector characterized by consumer demand for convenient indulgence and celebratory treats. This industry segment sees consistent activity driven by impulse purchases and special occasions.
Franchise Fee and Costs to Open
Exploring the financial picture of Great American Cookies gives insight into both the upfront commitment and the potential revenue opportunity. According to FDD Item 7, opening this franchise typically involves an investment in the range of $340,500 - $462,650, along with a franchise fee of $25,000 - $25,000.
Financial Performance and Revenue
Yearly gross sales of $509,530 and estimated earnings of $61,144 - $76,430 show the potential financial performance of this franchise. These figures are crucial for prospective franchisees as they help to project revenue and profitability. They offer insight into the business's ability to generate income and can be used to compare its performance against other investment opportunities. The Franchise Payback Period of 6.3-8.3 provides an estimation of the time it might take for an owner to recover their initial investment. This metric is a key consideration for anyone evaluating the financial viability of a franchise, as it relates directly to the speed at which the business can become profitable. A shorter payback period can indicate a faster return on capital, which is a significant factor in making an informed decision about a franchise investment.
Training and Resources
Great American Cookies provides a comprehensive training program for new franchisees. This initial training, lasting two weeks, takes place at the Great American Cookies corporate training facility in Atlanta, Georgia. The franchisor offers extensive support to help franchisees establish their cookie business.
Legal Considerations
Legal considerations for a Great American Cookies franchisee are outlined in the Franchise Disclosure Document (FDD) and the Franchise Agreement. Note that this franchise discloses lawsuits and/or bankruptcy information in its FDD, which may impact your evaluation. Subscribe now to access more details and be sure to consult a qualified attorney before proceeding.
Challenges and Risks
A franchisee might consider the vibrancy of their local market, assessing existing dessert and bakery options to understand consumer preferences and potential demand. The operational complexity of maintaining product consistency and inventory across a diverse product line, from cookies to beverages, warrants attention. Furthermore, reliance on a consistent supply chain for specialized ingredients and equipment will be a factor in day-to-day management.
Franchise Datasheet
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