Live True Yoga operates yoga studios offering both membership-based and walk-in classes. The franchise focuses on creating welcoming spaces for yoga practitioners of all experience levels.

Key Insights
- Live True Yoga originated from founders understanding that customers deserved significantly better options than what was currently available in the marketplace, leading to development of comprehensive service solutions that prioritize quality, reliability, and exceptional customer experiences.
- Continuous improvement processes incorporate client feedback and industry developments to enhance service offerings and operational effectiveness while maintaining the core values and quality standards that distinguish the business from competitors in the marketplace.
- Generational changes in consumer behavior drive innovation in service delivery and customer engagement methods, requiring businesses to adapt communication and service approaches while maintaining the quality and reliability that build long-term customer relationships.

Franchise Fee and Costs to Open
Exploring the financial picture of Live True Yoga gives insight into both the upfront commitment and the potential revenue opportunity. According to FDD Item 7, opening this franchise typically involves an investment in the range of $103,975 - $196,500, along with a franchise fee of $30,000 - $30,000.
Financial Performance and Revenue
Training and Resources
Live True Yoga provides comprehensive initial training, lasting two weeks, conducted at our flagship studio. This immersive program offers franchisees a deep dive into our operational blueprint. We provide extensive resources encompassing marketing strategies, operational manuals, and access to our proprietary software. Live True Yoga also offers ongoing support, including regular check-ins and access to a network of experienced studio owners.
Legal Considerations
Legal considerations for a Live True Yoga franchisee are defined by the Franchise Disclosure Document (FDD) and the Franchise Agreement. This franchise does not disclose lawsuits or bankruptcy information in its FDD, but prospective franchisees should still review all terms thoroughly. Consultation with a qualified attorney is essential before making commitments.
Challenges and Risks
A franchisee may encounter challenges in navigating local market competition, understanding operational complexities for class scheduling and instructor management, and managing reliance on specific equipment or retail supply chains for merchandise. Maintaining brand consistency while adapting to local consumer preferences and effectively recruiting and retaining qualified instructors also present areas for focused attention. Ensuring consistent quality across all service offerings is key.
Franchise Datasheet
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